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SOLUTIONS · WHITE LABEL

White-label marketing reports with your visual identity

Your logo on the report and PDF, your agency’s color palette and zero third-party brands on the surfaces your client sees.

Updated November 2, 2026 6 min read By Clarika Team

Quick answer

Clarika’s white-label system applies your agency’s logo, name and three colors to the web report, the PDF and client notifications. Clarika does not appear in the final report: the only visible attribution belongs to your agency.

Key takeaways

  • Logo, name and three-color palette applied across the report.
  • Zero Clarika attribution on the web report, PDF and client emails.
  • Clean black-and-white PDF for meetings and proposals.
In this guide
  1. 01 What white label really means
  2. 02 How the three-color system works
  3. 03 The end client experience
  4. 04 Why white label retains clients

What white label really means

Many tools call it white-label when they let you change a logo in a corner. For an agency, white label means something else: the end client should not be able to infer which software the agency uses. That includes the logo, the colors, the emails and the PDF file.

Clarika starts from that strict definition. The public report is served with the agency’s identity, not the platform’s. There is no “Powered by” footer or promotional link on the client view. The agency is the only visible signature.

  • Agency logo and identity in the report and PDF header.
  • Three configurable colors for accents, charts and states.
  • No Clarika logos, links or mentions on the client surface.

How the three-color system works

One accent color is not enough. A financial report needs a primary brand color, a support color for charts and a state color to signal improvements or declines. Clarika lets you define those three values and applies them consistently across cards, tables and series.

The system also calculates contrast so text remains legible on solid backgrounds. The visual personality changes; accessibility does not.

If your brand has a style guide, define the three colors first and upload the logo afterwards. That way the report looks coherent from the first client.

The end client experience

Your client opens a private link without creating a user or remembering a password. They can view the report on their phone, change the period and download a PDF with the same identity. If confidentiality is required, the agency can protect the link with a password.

The report is designed for executive reading: what was invested, what was achieved and what will happen next month. Strategic notes appear up front, signed by the person or team who wrote them.

  • Private link access, with no end-client accounts.
  • Optional password per report.
  • Responsive view and black-and-white PDF for printing.

Why white label retains clients

When the client perceives that they are receiving a product owned by the agency, perceived value increases. A generic PDF with a platform’s brand competes with any other agency using the same tool. A portal with your identity, your analysis and your signature feels like your service.

White label is not vanity: it is positioning. It also reduces awkward questions about which tool the agency uses and how much it pays for it.

Combine the visual identity with cumulative strategic notes so the report becomes a month-to-month conversation, not just a dashboard.

Frequently asked questions

Does the end client see the Clarika brand?

No. The public report, PDF and client emails use the agency’s identity. Clarika only appears inside the agency’s internal panel.

Can I use my own domain?

Yes. The report is served with your agency’s identity. The standard plan includes logo, colors and PDF; if you need a custom domain, ask the Clarika team to evaluate the setup.

Does customization cost extra?

No. White-label customization is included in the US$9 per active client price. There is no separate enterprise plan required to access it.

Make the report look like your agency

Upload your logo, set your three colors and share the first report under your brand.

Try white label free 14 days free · No credit card

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