By registering, accessing, or using the Clarika platform at https://clarika.app (“the Service”), you enter into a legally binding agreement with Clarika (“we”, “our”, or “the Company”). If you are using the Service on behalf of a marketing agency, corporation, or other legal entity, you represent and warrant that you have full legal authority to bind that entity to these Terms.

1. Acceptance of Terms

2. Description of Service

Clarika is a Software-as-a-Service (SaaS) platform that allows advertising agencies and marketing professionals to connect ad accounts (Google Ads, Meta Ads) and social media (Facebook and Instagram), consolidate performance metrics, and generate analytical reports for their clients under their own corporate identity (white-label).

3. User Accounts & Responsibilities

You are responsible for maintaining the confidentiality of your authentication credentials and for all activities that occur under your agency account. You agree to promptly notify Clarika of any unauthorized account access. You must ensure you hold all required authorizations and client consents prior to connecting third-party advertising accounts to the Service.

4. Third-Party Platform Integrations (Google & Meta)

The Service connects with Application Programming Interfaces (APIs) maintained by Google Inc. and Meta Platforms, Inc. Continued access is contingent upon ongoing compliance with third-party platform terms (Google Ads Terms & Conditions, Meta Platform Terms). Clarika is not responsible for API deprecations, service outages, rate restrictions, or account revocations imposed by third-party platform operators.

5. Intellectual Property & Data Ownership

Clarika and its licensors retain all right, title, and interest in and to the platform, including proprietary algorithms, user interfaces, branding, and underlying software code. The subscribing agency and its clients retain full ownership of all proprietary data, logos, trademarks, and performance metrics imported into their custom reports. Clarika asserts no intellectual property claims over your agency or client data.

6. Subscription Plans, Seats & Payments

Access to commercial features of Clarika is billed on a recurring subscription basis according to the selected tier and purchased user seats. Transactions are processed securely through our Merchant of Record. Subscriptions automatically renew at the end of each billing cycle unless cancelled prior to the renewal date via the billing management portal.

7. Disclaimer of Warranties

The Service is provided on an ‘as is’ and ‘as available’ basis. While we strive to maintain high availability (targeting 99.9% uptime) and precision in analytical transformations, we make no representations or warranties that platform operations will be entirely uninterrupted or error-free when third-party ad networks experience downtime.

8. Limitation of Liability

To the maximum extent permitted by applicable law, Clarika shall not be liable for indirect, incidental, special, consequential, or punitive damages, including loss of profits, data, or business opportunities arising from the use or inability to use the platform or third-party API data discrepancies.

9. Account Suspension & Termination

You may terminate your account at any time via the agency settings panel. Clarika reserves the right to suspend or terminate account access if you breach these Terms, engage in unlawful activity, or abuse platform infrastructure.

10. Governing Law & Jurisdiction

These Terms shall be governed by and construed in accordance with the laws of the Company’s jurisdiction of incorporation, without regard to conflict of law principles. Any dispute arising under these Terms shall be submitted to the competent courts of that jurisdiction.

11. Contact

For legal inquiries or notices regarding these Terms of Service, please reach out to:

Email: hola@clarika.app